About BetterBI

We make data work for the people who use it.

BetterBI connects business understanding with deep technical expertise to build data solutions organizations can trust, own and grow with.

MEET THE TEAM ↓

OUR APPROACH

Technology is only part of the solution.

Modern data platforms can be powerful. But technology alone doesn’t create a data-driven organization.

It takes clear ownership, trusted data, the right architecture — and people who understand how to turn it into business value.

That is where BetterBI comes in.

We help organizations connect the technical and organizational sides of data. From architecture and data platforms to governance, analytics and AI, we build solutions around how the business actually works.

No black boxes. No unnecessary complexity. No dependency by design.

The best data solution isn’t the one that does the most. It’s the one your organization understands, trusts and knows how to use.

Meet the people behind BetterBI

Thomas Grubbe Møller

Louise Liv Pedersen

Thomas Grubbe Møller

Data Architecture · Data Engineering · Finance

Thomas combines a strong financial background with deep technical expertise in data engineering and modern data architecture.

His focus is on designing scalable data foundations that connect technology with real business requirements — from data modelling and integration to Microsoft Fabric, Databricks, governance and platform architecture.

He works where business logic meets technical architecture, ensuring that data solutions are not only technically sound, but built to create long-term value.

Microsoft Certified

Louise Liv Pedersen

Analytics · Business Intelligence · Business Understanding

Louise specializes in turning complex data into information people can actually understand and use.

With experience across business intelligence, finance, operations and project management, she bridges the gap between data and the people making decisions from it.

Her focus is on analytics, data modelling, visualization and adoption — making sure that technology translates into practical value across the organization.

Microsoft Certified

Contact Us

Louise Liv Pedersen

Thomas Grubbe Møller

TWO PERSPECTIVES. ONE APPROACH.

Business understanding meets technical depth.

BetterBI was founded on a simple idea: good data solutions require both.

Architecture without business understanding creates complexity.
Business insight without a strong data foundation doesn’t scale.

By combining these perspectives, we help organizations build data capabilities that work technically, organizationally and commercially.

WHAT WE BELIEVE

How we think about data.

01 — Business before technology

We start with the decisions, processes and people the data needs to support — not with a specific tool.

02 — Ownership over dependency

We build with your organization, not around it. Knowledge, documentation and ownership should stay with you.

03 — Simplicity with structure

Modern data environments can be complex. The experience of using them shouldn’t have to be.

04 — Built to evolve

Your data architecture should support where your organization is going — not just solve today’s reporting problem.

EXPERTISE YOU CAN BUILD ON

Microsoft-certified. Technology independent in our thinking.

Both BetterBI consultants are Microsoft certified and work hands-on across the modern Microsoft data ecosystem.

But technology is never the starting point.

We choose architecture and technology based on what fits the organization, the existing data landscape and the capabilities you need to build.

OUR ROLE

HOW WE WORK

A partner while you need us. Capability that stays when you don’t.

Our role isn’t to make your organization dependent on BetterBI.

We help establish the architecture, technology, governance and knowledge needed for your teams to take greater ownership of data over time.

That can mean designing the architecture, building the platform, developing data products, creating analytics, training your teams — or working alongside your existing data organization.

The goal is not more consulting. The goal is a stronger data organization.

LET’S TALK DATA

Start with where you are. Build for where you’re going.

Every organization has a different data landscape, level of maturity and ambition.

Let’s talk about yours.

TALK TO BETTERBI